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I want to investigate the processes of type photography — and photography itself — as a non-dogmatic practice. Stressing the form, stretching the concepts up to corrupting rules and misuse of tools. I like to conceive photography as system and medium.
For the 15 years, we wander freely in the realm of advertising and visual communication, we love simple phrases, clean patterns, straightforward concepts, abstractions, but as a rule of thumb, and we always construct solutions to each problem we encountered. Without any particular style, movement, dogma, or perspective, nothing excites than a problem to solve, and no challenge is ever hard enough. Making at the crossroads of modernism and intellectual purity to craft meaningful ideas that endure. German award-winning designer raised in Austria & currently living in New York City.
Every thought, innovation or design is based on discovering.
Innovation, analysis, optimisation and continuous improvement.
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